TikTok Integration

Created by Stefan Perchinkov, Modified on Wed, 26 Feb at 9:01 AM by Stefan Perchinkov

TikTok can be integrated with Referins to generate new leads and enhance your social media management. This article will guide you through the steps to connect both TikTok Business and Personal accounts to the Social Planner, as well as highlight the key features, benefits, and best practices for using these integrations effectively.

Connecting Your TikTok Business Account

To start generating leads from TikTok, you need to follow these steps:

Step 1: Authenticate TikTok as a Business Account

  1. Navigate to settings> Integrations within your Referins dashboard.
  2. Find the TikTok section and click on the Connect button.
  1. A new window will appear where you can log in to your TikTok for Business account.
  1. Once logged in, confirm the permissions to allow Referins to perform Creative and Lead Management.
  2. Select the desired Advertiser Account from the window (if you only have one Advertiser Account, this will be the default). Once the window closes, your account is integrated.

Step 2: Set up Referins to Capture Your TikTok Leads

  1. Go to TikTok Form Fields Mapping in the Integrations navigation bar. This is where you’ll see existing pages and forms created inside your TikTok account.
  2. Click on Map Fields to map instant page fields with our custom fields feature to ensure the contact information comes into Referins correctly.
  3. NOTE: If you add new questions to a Lead Ad form during a live campaign, you’ll need to return to the TikTok Form Fields Mapping tab to update the form to track responses. Click Edit fields on the relevant form.

By subscribing to specific pages, you can generate leads that align with your business niche, attracting potential customers who are likely already interested in what you have to offer based on the TikTok algorithm.

After completing these steps, leads from TikTok will start appearing in a smart list within your Contacts section.

Connecting a Standard TikTok Account to the Social Planner

Managing your TikTok content can be made easier by integrating your personal TikTok account with the Social Planner in Referins. Here’s how to set it up:

Step 1: Navigate to Social Planner

  1. Go to Marketing > Social Planner, and select the TikTok integration to get started.

Step 2: Select the Account Type

  1. Choose the account type you want to integrate with (TikTok Personal and Business  Account )
  1. Log into the Tiktok Business or Personal Account to integrate for the social planner.

Step 3: Log in to Your TikTok Account

  1. Log in with your TikTok credentials to connect the account to Referins.

Step 4: Select the Profile

  1. After connecting your account, select which TikTok profile you want to manage within the Social Planner.
  1. You can manage the accounts from the Setting Icon.

Once connected, you can start creating, scheduling, and posting content directly to TikTok, ensuring a well-timed presence on the platform without the need for daily manual interventions.

To create a new post, add the following:

  • Add content for your post
  • Who can view the video - Everyone, friends and only me
  • Allow users to duet, comment, and stitch on video-shared
  • Disclose the video content when shared

Key Features and Benefits of Direct TikTok Posting

  • Efficiency: Eliminate manual push notifications, saving time in content distribution.
  • Consistent Scheduling: Plan content ahead of time to maintain a consistent presence on TikTok.
  • Enhanced Planning: Strategize content by considering optimal posting times for better audience engagement.
  • Reduced Stress: Automate posting processes for a smoother content creation experience.
  • Improved Engagement: Reach your audience when they are most active, increasing engagement rates.
  • Better Analytics: Track post performance to optimize your content strategy.
  • Multi-Platform Integration: Streamline content distribution across multiple social media accounts.

PRO TIPS:

  • Custom Fields: You can use the following custom fields in TikTok Lead ads inside Referins: Text, Large Text, Numerical, Phone, Monetary, Single Options, and Date.
  • No Pages Message: If you encounter a message saying “No pages for this account,” ensure you have created an instant form in your TikTok account.
  • Access Token: If your Access Token expires, disconnect and reintegrate the TikTok account to refresh the token.
  • Changing Advertiser Account: You can change your Advertiser Account at any time by visiting the Integrations tab.

FAQ

1. Can I schedule posts for both personal and business TikTok accounts?

  • Yes, you can schedule posts for both personal and business TikTok accounts through the Social Planner.

2. What kind of content can I schedule for TikTok using this platform?

  • You can schedule video content along with captions, hashtags, and interaction settings like duets, comments, and stitches.

3. How do I set who can view my TikTok video when scheduling a post?

  • While scheduling your post, you can select the audience (Everyone, Friends, or Only Me) who can view the video from the drop-down options provided.

4. Is it possible to manage multiple TikTok accounts from the same Social Planner?

  • Yes, you can manage multiple TikTok accounts, including both personal and business profiles, from the Social Planner.

5. What happens if I need to edit or delete a scheduled TikTok post?

  • You can easily edit or delete a scheduled post from the Social Planner before it goes live. Simply navigate to the post in the planner and make the necessary adjustments.

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