Call Tracking and Missed Call Text Back for Google My Business

Created by Stefan Perchinkov, Modified on Wed, 26 Feb at 6:10 AM by Stefan Perchinkov

Google Business Profile (GBP) provides businesses with the option to register two phone numbers, enhancing the ability to track calls and manage SEO effectively. By leveraging this feature, agencies can track calls generated from GBP listings while adhering to SEO best practices. This article will guide you through the process of integrating GBP call tracking with your Referins system, ensuring optimal tracking and management of client calls.



Follow these simple steps to get started:

  • Under Settings > Integration, you can see your GMB Configuration, with a toggle for GMB Call Tracking.

Automatic Number Management:

  • If the GBP number is an LC number: No changes will be made as calls are already tracked.
  • If the GBP number is a forwarding number: The system will move it to the secondary slot and add the LC number to the primary slot.
  • If the GBP number is not a forwarding number: The system will move the current number to the secondary slot, add the LC number to the primary slot, and set the current number as a forwarding number for the LC number.

Note:

  • SEO Impact: Moving the primary business number to the secondary slot has not been found to negatively affect GBP rankings, making this process seamless for tracking and SEO optimization.

FAQ

  1. What happens if my GBP number is already an LC number?
    • If the GBP number is already an LC number, no changes will be made, as your calls are already tracked in the system.
  2. What if the GBP number is a forwarding number for LC?
    • The system will move the current number to the secondary slot and add the LC number to the primary slot.
  3. What if the GBP number is not a forwarding number?
    • The system will move the current number to the secondary slot, place the LC number in the primary slot, and set the current number as a forwarding number for the LC number.
  4. Will this integration affect my SEO rankings?
    • No, moving the primary business number to the secondary slot has not been found to negatively impact SEO rankings.
  5. How can I verify that the integration is working correctly?
    • After enabling GBP Call Tracking, check the number slots in your GBP listing and ensure that the LC number is in the primary slot. Monitor call tracking reports to verify that calls are being tracked accurately.

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