Understanding Pixel ID for your funnel/website event tracking

Created by Stefan Perchinkov, Modified on Wed, 9 Oct at 3:20 PM by Stefan Perchinkov

To effectively manage event tracking on your website, follow these steps to locate and create your Pixel ID:


Creating a New Facebook Pixel


  1. Access Facebook Ads Manager:
    • Open your Facebook Ads Manager.
    • Click on the top menu and select the “Pixels” link.
  2. Create a Pixel:
    • If no pixel is currently associated with your account, you will see a prompt to create one.
    • Click the green “Create a Pixel” button.
  3. Name Your Pixel:
    • Enter a name for your new pixel.
    • Click “Create” to finalize the process.

Your new pixel is now ready and can be installed in your sales funnels and websites.

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