Online Listings: Profile Progress Tracker & Profile Health Score

Maintaining a well-optimized business profile is essential for visibility, credibility, and customer engagement. The Profile Progress Tracker & Profile Health Score simplifies this process by providing a real-time overview of your profile’s completeness and offering actionable insights to improve it. This feature ensures that all key details are filled in, helping businesses maximize their presence effectively.

Prerequisite: To use this feature a Yext Subscription is required.

Key Features and Benefits

Profile Health Score (%) – Instantly see how complete your profile is with a real-time percentage score.
Progress Tracker – Get a clear breakdown of missing details and suggested improvements.
Actionable Insights – Receive recommendations to enhance visibility and engagement.

How to Use the Profile Progress Tracker & Health Score

Step 1: Access the Profile Progress Tracker

• Navigate to Reputation on the left > Listings at the top section in your Referins account.
• Locate the Profile Health Score indicator to check your current profile completion percentage.

Upload Business Logo & Gallery Media

Businesses can manage their branding more efficiently by uploading and editing business logos and photos directly within their listing management system. This ensures a professional and consistent brand presence across all listings, with built-in tools for cropping, mirroring, rotating, and adjusting images for optimal display.

How to Use:

1. Navigate to Listings Management.
2. Select your business entity.
3. Go to Edit Listing Information → Media to upload or modify images.

Hide Address & Add Service Areas

Businesses can hide their physical address while maintaining an online presence and define service areas for better visibility. This is ideal for service-based businesses operating across multiple locations without a fixed address.

How to Use:

1- Hide Address: Enable "Hide Business Address" in Listings settings to remove your address from display.

2- Add Service Areas: Select cities, zip codes, or sub-localities to define where your services are available.

Step 2: Review the Missing Information

• The Progress Tracker will highlight missing fields and incomplete sections.
• Each item will include a recommendation on what to update to improve the score.

Step 3: Update and Optimize Your Profile

• Click on each missing or incomplete field and fill in the required details.
• Ensure that essential information such as business name, contact details, website, and social links are completed.
• Follow the recommended Actionable Insights to further enhance your profile.

Step 4: Monitor and Maintain Profile Health

• Regularly check the Profile Health Score to ensure your business profile stays optimized.
• Update information as needed, especially when making changes to business details or adding new locations.

Pro Tips for Maximizing Profile Health

• Complete every section – Even optional fields contribute to a stronger profile and better discoverability.
• Keep information up to date – Regular updates ensure customers have access to the latest business details.

Frequently Asked Questions (FAQ)

1. How is the Profile Health Score calculated?
The score is based on the completeness of key profile details, including business information, contact details, images, and other essential data points.

2. Does completing optional fields improve my score?
Yes, filling in optional fields contributes to a higher score and enhances your business’s discoverability.

3. How often should I check my Profile Health Score?
It’s recommended to check periodically, especially when making updates or expanding your business presence.

4. What happens if I leave sections incomplete?
Incomplete profiles may have reduced visibility and engagement potential, as essential information helps customers find and trust your business.